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This year, several NFT collections have been leveraged by consumer brands into products such as phone cases and beverage cans, demonstrating yet another real-world application of them. Following this trend, health drink company Neuro Brands has purchased some from the Bored Ape Yacht Club collection.
work in question, Boring monkey #8585, was purchased for 777 ETH worth over $1 million. This represents one of the largest Bored Ape purchases in recent memory and could be a turning point for Neuro Brands.
The Bored Ape is a trippy furry monkey with five features, heart glasses and a crown on his head. The company hasn’t announced exactly what it plans to do with Ape, but it could go the route of branding and licensing and certainly give the product an appealing image.
according to Sanella Diana JenkinsCEO NeurobrandBored Ape Club is in line with that vision and this is the ideal time to enter the NFT market.
“I started Neuro during the Great Financial Crisis of 2008-2009. The NFT market is frightened, and fear negatively impacts the market. I believe in the future of his NFTs and Bored Apes and want to empower the NFT community. This Bored Ape is gorgeous and pairs perfectly with Nuro’s beautifully bold approach to life.‘ says Jenkins.
Learn more about BAYC >> The Bored Ape Yacht Club Explained
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*All investment/financial opinions expressed by NFT Plaza are based on the personal research and experience of the site moderators and are intended for educational material only. , the product should be thoroughly investigated.
Tokoni Uti has written extensively on blockchain and cryptocurrencies over the years. Her work has been featured on sites such as BTCmanager and Blockchain Reporter. She has a degree in Corporate Communications.
