Neon of Brazil, a fintech company and digital bank, has appointed Andre Madeira as the new Chief Technology Officer (CTO).
Madeira brings engineering and product building expertise to its role from his missions at Google, Snap and Coinbase.
Madeira is in a new position, starting with recruiting remote workers to build a team and taking on the task of “turning neon into a tech-driven financial powerhouse.”
Madeira sold AI-led fintech startup Meemo to Coinbase last year and recently oversaw crypto-related consumer data products. He has also led engineering and data teams at Google Search and Snap for over a decade.
“The relationship between people and money is very emotional, especially at the lower end of the income range. Building trust through fair, easy-to-understand and useful financial products is about consumers and goods and services. It’s the key to building a loyal bridge between them, “said Madeira, Neon’s new CTO.
Neon says he plans to make significant investments in areas such as large-scale data engineering, data science, distributed systems, and machine learning to create products that enhance the customer experience.
To succeed in this increasingly competitive market, all areas of technology, including engineering, data, products and design, need to work together very well, adds Madeira.
Founded in 2016, Neon aims to promote financial inclusion in Brazil by offering free checking accounts, debit and credit cards, payroll loans, and additional products for small businesses. ..
Following the $ 300 million Series D funding by Spanish banking giant BBVA, it claims to have more than 15 million customers and a $ 1.6 billion valuation.