Global partnerships are becoming more and more common in today’s fintech market. These partnerships are necessary for the company to expand its presence. France and the Kingdom of Saudi Arabia (KSA) are two of her countries that are budding fintech markets based in MENA. Foodics and a French startup, Partou Announcing their latest partnership.
Foodics, a cloud-based restaurant management technology and payments platform, has partnered with fintech Partoo to help food and beverage brands manage and grow their online presence. Foodics and Partoo together serve more than 350,000 brands.
The partnership will provide MENA’s food and beverage (F&B) community with a unique digital management tool that solidifies the relationship between restaurants and their prospects and customers. This helps business owners make informed decisions about how to grow their business. This is the first time Foodics has collaborated with a French technology company. It is also Partoo’s first in terms of strategic cooperation in the Middle East.
Fintech meets the food and beverage market
By combining Foodics’ fintech ecosystem and marketplace community with Partoo’s platform, F&B restaurant owners can efficiently manage customer engagement and facilities end-to-end. From how to find yourself online with a robust digital presence, to how to best operate your business information and improve your local ranking on the internet. This integration with Foodics Online is free, allowing restaurant owners to increase their connectivity.
Suhail JabilFOODICS General Manager Saudi Arabia commented:
“Customer experience is at the heart of this unique collaboration. The integration of Foodics and Partoo allows restaurant owners to get closer to their existing customers, while also extending their reach to potential clients online. Customer journeys often start online, so this aspect is paramount in growing restaurants, and we are excited to partner with Partoo to bring best-in-class tools to MENA.”
Manage your online presence
This strategic partnership will enable companies to effectively and optimally manage all their operations. Google and social media presence, online information updates, and the latest news from a single interface with just a few clicks. Partoo powers brands of all sizes, from street corner shops to chain restaurants to multinational corporations.
Rahul Fried ricePartoo’s Head of Partnerships added:
“It’s no use creating an award-winning restaurant if people can’t find it. At Partoo, we ensure that a brand’s customer journey begins with the discoverability of their business. Together with Foodics, MENA’s restaurants We look forward to helping them grow their online presence.”
Foodics is officially recognized by Central Bank of Saudi Arabia (“SAMA”) is a fintech company. Since his inception in 2014, Foodics has processed over 6 billion orders through its platform. It also raised his record-breaking $170 million in a Series C round last year. This has increased our ability to innovate and better serve our business owners and partners.