A new credit card has been launched in the Philippines offering discounts, promotions and other enhanced benefits.
EastWest JCB credit card JCB Internationalthe only international payment brand in Japan, JCB Co., Ltd.When east west bankthe 11th largest bank in the Philippines.
Available in both Gold and Platinum editions, the service rewards spending with accumulated reward points that consumers can redeem for benefits such as air miles, cash rebates, and annual fee waivers.
The card entitles you to shopping, dining, travel and leisure benefits with year-round promotions and discounts from partner merchants in-store and online.
This offer also supports international purchases with low foreign exchange fees.
Unlike most other issuing partnerships, the JCB-EastWest Bank alliance supports a specific agenda of providing Japanese customer-centric focus to everyday banking products used by Filipinos.
This element is Antonio C. Monkpa Jr.Vice Chairman and CEO of EastWest, during the signing of the Memorandum of Understanding (MOA) held at Hotel Okura Manila.

In his opening remarks, Monkpa explained how the new service will “bring more Filipinos closer to the experience of Japan in general and to understand the famous customer-centric focus in particular.”
Moncupa’s speech noted that the bank’s partnership with JCB is part of an effort to “meet customers’ growing need for financial products that enable more choices and better experiences in their daily lives.” .
He added that credit cards would be a new way to better experience the modern lifestyle Japan has to offer.
I also participated in the autograph session Yoshiki KanekoPresident and COO of JCB International, Country Manager of JCB Manila Yuusuke Matsui And the president of East West Jacqueline S. Fernandez.
Kaneko noted that he believes the signing of the MOA is historic as EastWest Bank has been JCB’s first issuing partner in the Philippines for the past 25 years.
As the only international payment brand originating from Japan, JCB remains true to the Japanese pillars of reliability, accuracy and hospitality.
EastWest reflects the same flexibility and drive to deliver the best customer experience that we stand for. Your adherence to the values we stand for has made both companies a perfect match. .”
He added that through the partnership, both EastWest and JCB will be able to “provide Filipino customers with a world-class level of care and satisfaction, bringing them closer to Japan.”
On her part, head of FVP and credit card business, Mia P. Tamayoreaffirmed EastWest’s excitement to officially bring the potential partnership to fruition.
For many Filipinos, experiencing the wonders of Japan is a dream they want to make come true. We bring it to our customers.
Tamayo added that the Japanese marvel of “customized service, meticulous visual experience, convenience, relevance, grace and elegance” is “just a swipe away.”