Starbucks Taps Ethereum Scaling Network Polygon for NFT Rewards

please NFTs with your latte? Starbucks today announced plans to give customers her NFT rewards. polygon, ethereum scaling network. NFTs unlock access to products, events, and more.

of Starbucks Odyssey Program, Scheduled to launch later this year, both US customers and employees will be able to earn digital stamps as rewards, as well as purchase and trade limited-edition digital stamps.Each stamp is created as his NFT or blockchain token Represents ownership of a digital collection, artwork, etc.

Billed as an extension of the existing Starbucks Rewards program, the initiative allows customers to earn “journey stamp” NFTs by completing challenges and playing interactive games through the coffee chain’s app.

Meanwhile, limited-edition NFT stamps are sold by the company and can be purchased with a credit card. explain itThe Starbucks Odyssey web app features a secondary marketplace that allows stamp owners to buy and sell stamps as they please.

NFTs incentivize users to collect these stamps as they increase their level in the Odyssey app and lead to potential rewards such as virtual drink mixing classes, exclusive merchandise, access to private events, or trips to Starbucks. there is. Costa Rican coffee farm. According to the company, a portion of NFT’s sales will support undisclosed activities.

polygon is ethereum side chain Enables faster, cheaper and more energy efficient transactions than Ethereum’s own transactions mainnet I can handle it alone.More recently, Coca-Cola and Reddit launching NFT In addition to polygon Polygon Chosen by Disney for that reason Web3 accelerator program this summer.

at Starbucks hinted at its Web3 initiative for months, be criticized by employees Who took note of the environmental impact of some NFT platforms.As Proof of Stake Network Polygon without crypto mining uses dramatically less energy than Ethereum. However, the Ethereum network itself is going to undergo an upgrade called the Green Upgrade. mergemoving the network’s mainnet to Proof of Stake.