The future of fraud is changing. Scammers are getting smarter and smarter at dealing with the cybersecurity put in front of them. As a result, businesses must also evolve to keep their data and customers safe.
One company participating in the effort to drive change: SonSEON helps online businesses reduce the cost, time and challenges faced by fraud. We do this by simplifying fraud management, allowing your organization to focus on what matters: growing and expanding your company.
Matt Davis I am the CMO of the company. Davies drives rapid growth while putting his SEON customers at the heart of fighting fraud. He is part of the team supporting the anti-fraud organization’s expansion into the US, APAC and beyond.
To learn more about the cybersecurity space and how Davies got there, we spoke with SEON’s CMO.

Tell us more about your company and its purpose
SEON is redefining what it means to fight online fraud and financial crime using real-time data, machine learning and near-instantaneous decision-making. By offering easy and fast integration and fair pay-as-you-go flexibility, we can provide a simplified and modern way to tackle this problem.
Our solution leverages its digital and social footprint to identify telltale signs of fraud, making it the go-to fraud prevention solution for aspiring fintech leaders such as: Revolute, new bank, deferred payment, Patreon, Stray When molly.
What recent achievements would you like to highlight?
We had a really successful year. This included his record-breaking US$94 million Series B investment. IVP global, in addition to numerous highly successful partnerships with leading companies. These partnerships spanned the e-commerce, iGaming, Buy Now and Pay Later sectors. Additionally, we were named “Hottest Cybersecurity Startup of the Year”. Europe Awards 2022.
However, most recently we released a “forever free” version of our solution. This is something we are all really proud of. This powerful tool makes effective fraud prevention accessible to businesses of all sizes, bringing us one step closer to the ultimate goal of democratizing fraud prevention.
For the past few months, it has also maintained its position as one of the leaders in fraud detection and protection software on G2, a peer-to-peer business software and services review site. This is very encouraging to us as the G2 report is based on unfiltered customer reviews. So that’s what we really want to highlight.
How did you get into the technology industry?
From a young age, I was very interested in technology. In the 1980s, the first college student who went to the newsagent and bought a computer magazine to code on the Spectrum ZX81, did a lot of RAF training, and knew how the Internet worked in the middle I became a member of 90s I was always interested in what technology could do.
Then, after earning a degree in Computer Science, IBMand my first job netscape The first real internet company that really got me hooked.
I loved being at the forefront of different waves of innovation (web, mobile computing, e-commerce, big data) and working on products and solutions that move the world around us forward. Over the course of his nearly 30-year career (hard to confess), he has worked for several technology and software companies, including VP of Regional Marketing and Customer VP of Marketing. splunkwhich was my role before being CMO at SEON, and it’s been a great journey.
What’s the best thing about working in the tech industry?
The tech sector can disrupt the status quo in ways few other sectors can. I saw it first hand when he was at Splunk and now also when he’s at SEON. The two businesses offer very different solutions, but have much in common in spirit and drive.
Ultimately, the tech industry is about finding new and creative ways to solve long-standing customer problems, and that’s what really appeals to me. If there is, go talk to the customer, he had a saying. Some of the truly groundbreaking customer stories I’ve heard or been involved with consistently inspire smiles and disbelief about what technology can do to help organizations and, most importantly, people.
Some people might think it would be a mistake to leave a very successful post-IPO business like Splunk for an early-stage Anglo-Hungarian startup like SEON. It’s really one of the best decisions I’ve made.”
What do you find most frustrating about the fintech industry?
The fintech sector is unique and really exciting. Now that it’s starting to mature, there are definitely areas that need improvement. In general, I think the sector would benefit from a greater focus on issues like cybersecurity. There is still a tendency in some parts of the sector to think about cybersecurity reactively rather than proactively. . Ultimately, the risks of this approach become so great that an orchestrated cybersecurity attack could derail even a burgeoning fintech business.
I’m frustrated that this is still a possibility, even though cybersecurity solutions have become so accessible. It is the responsibility of all of us in this field to make these innovations easily understood by everyone. In doing so, we can remove some of the confusion, uncertainty and complex terminology and demonstrate the benefits they bring.
How did your previous roles affect your career?
Experiences accumulated throughout his career have had a profound impact on today’s SEON professionals. I have worked for many large and small companies that have seen significant growth over the years. It has helped me understand the culture, mindset, relentless building, and team spirit it takes to scale globally, be successful, and be customer-centric.
I would like to bring some of these lessons to SEON’s management team, but at the same time ensure that the company maintains a special quality that will have a significant impact on the broader fraud-fighting community. I want to
What’s the best mistake you’ve ever made?
Some might think it would be a mistake to leave a very successful post-IPO business like Splunk for an early-stage Anglo-Hungarian startup like SEON. But it really is one of the best decisions I’ve made.
From my first interaction with the company team I knew this was the right business for me and the urge to rebuild and the value I think is important.It’s been 6 months since I started working Now I can confidently say that this assumption was correct.
What kind of future awaits your company?
Our Record-Breaking Leverage Series B investmentand growing demand for our solutions, 2023 is expected to be another year of strong growth.
One of our key goals as we move forward as a business is expanding into new regions around the world. Next year, growing our business in the US will be a big focus. We recently opened an office in one of America’s major tech hubs in Austin, Texas. We are now looking forward to further developing that team and resources.
I’m also very excited to see how we can help our biggest customers with some of the innovative products we have, while at the same time helping smaller businesses who are still starting their free pricing model. We have some very impressive plans for the first half of next year that will allow us to enter brand new markets and help brand new people.
What are the next big issues or challenges across the industry?
Over the past few months, SEON has been trying to highlight what the future of fraud looks like. The rise of solutions such as deep fakes and AI chatbots will quickly make it difficult for people to authenticate themselves online.
Thankfully, data enrichment is especially useful when applied to your digital and social footprint. Fraudsters can easily impersonate customers, but it is not economical to replicate a legitimate customer’s digital footprint.
As the types, speed and sophistication of fraud attacks are constantly evolving, the ability of organizations to help reduce the cost of financial crime and build a fraud-free world will be an important topic of discussion in the years to come. Everyone at SEON is very excited to take on that challenge.