Universal Studios Announces NFT Scavenger Hunt for Halloween

Halloween is about a month away, and when it arrives, millions of people around the world can enjoy trick-or-treating, costume parties, and all the traditional activities of the season. partner with the studio MoonPay, planning something a little less traditional for Halloween 2022. NFT scavenger hunt.

has been announced in October 31, 2022Visitors to Universal Studios theme parks in California and Florida can redeem NFTs by participating in scavenger hunts.

how the hunt is done

On the day of the event, 7 QR codes are hidden in various places in the park. Once scanned, the NFTs are minted automatically, and it is reported that up to 7 million NFTs may be minted.

The lucky ones who find all 7 QR codes will receive a special NFT with exclusive rewards. These types of activities are not uncommon for Halloween, but this adds a unique web3-based twist.

And beyond the novelty of winning NFTs and enjoying a scavenger hunt on Halloween, there are also long-term benefits for businesses.As CEO of MoonPay In a statement to Fortune, Ivan Soto-Wright said customer engagement data is also available here.

If you’re a CMO (Chief Marketing Officer), you’re probably wondering how you can increase your LTV.How can you engage more deeply with your end customers? This is a really good example,” He said.

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